Sam Raimi's "Drag Me To Hell" is a film that I've sort of soured on as time goes on. I gave it a pretty high score back when it was out theatrically, but the more I think about it the more I think it was a highly overrated film that benefitted tremendously from having Sam Raimi's name attached to it. Pretty fun? Yes. Amazing? Hardly.
Anyway, it's finally getting a DVD release this Tuesday, so here's a short little promo clip from one of the special features. It shows effects wiz Greg Nicotero figuring out the best way to work a blood effect with Allison Lohman. What more could a horror fan want?