You leave Jessica Simpson alone!
Here's a Former Executive VP at New Line Cinema, on a reality show they were producing circa 2004, hosted by Robert Englund (sans Freddy makeup):
"We produced six episodes of the show for CBS. The idea was to make people live through their actual nightmares. The results were uneven. When it was good, it was very, very good. Ultimately, CBS chose not to air the show because they didn't feel it would sustain, and while it's expensive to produce a show, it's also expensive to launch it. It was heartbreaking."
Nightmare on Elm St: The Reality Show That Never Was